The art of forever
Certified lab-grown diamonds set in recycled 14K gold, finished by hand in our New York atelier.
Beyond the expected
The Aurel Signature
Our most-loved designs, each with a certified stone and a lifetime of care included.
Most loved this season
The pieces our clients return for, and gift most often.
Golden hour, all year
Warm yellow gold and pear-cut diamonds that move with you, from summer evenings into fall.
Explore the campaignWhere classic meets unexpected
Discover more at the atelier
Meet one of our jewelers in New York or by video. Compare stones side by side and get honest advice, with no pressure to buy.
Book an appointmentBe first to see new arrivals
Early access to new collections, private events and care tips. One email a month.
All jewelry
Buying fine jewelry, made simple
Are your diamonds certified?
Every diamond over 0.30 ct comes with an IGI or GIA grading report showing its cut, color, clarity and carat weight.
Is your gold solid or plated?
All of our gold is solid 14K, made from recycled metal. It will not fade or tarnish with everyday wear.
Can I pay over time?
Yes. Choose Affirm or Shop Pay Installments at checkout to split your purchase into monthly payments.
How do I find my ring size?
Order a free ring sizer, mailed to any US address, or book a virtual fitting. If the size is off, we resize it for free.
Product details
Diamond grading
Every center diamond is independently graded by IGI or GIA. Your grading report ships with your piece and is linked on your order page.
Shipping, returns and care
Free insured 2-day shipping within the US, signature required. Free returns within 30 days. Includes lifetime cleaning, prong checks and free resizing within one year.
Pairs beautifully with
Based on 412 reviews
The stone catches light from across the room. The video consultation made choosing easy.
Emily W., Charlotte, NC. Verified buyerArrived in two days in a beautiful box, with the grading report inside. Exactly as described.
Michael R., Austin, TX. Verified buyerUsed the free resizing and had it back in a week. Now it fits perfectly.
Rachel D., Denver, CO. Verified buyerGuidance from our jewelers
Clear answers on choosing a diamond, finding your size and caring for fine jewelry.
The 4Cs of diamonds, explained simply
Cut, color, clarity and carat, what each one means for how your diamond looks, and where you can save without anyone noticing.
New guides, once a month
Made in New York, made to last
Aurel began with a simple idea: fine jewelry should be honestly made, fairly priced and built to be passed down.
A small atelier with exacting standards
Our designers and jewelers work side by side in New York's Diamond District. We cast every piece in recycled 14K gold, set certified lab-grown diamonds by hand and inspect each piece before it leaves the atelier.
Because we sell directly to you, there are no department store markups, only the quality you can see and feel.
How every piece is made
Design
Every piece starts as a hand sketch, then a 3D model we test for comfort.
Cast
Recycled 14K gold is cast by family-run workshops in Manhattan.
Set and polish
Stones are hand-set under magnification, then polished to a mirror finish.
Inspect
Each piece is weighed, stamped with its karat and checked before shipping.
Certified stones
Every center diamond comes with an IGI or GIA grading report.
Honest pricing
We sell direct, so you pay for the gold and the stone, not the markup.
Care for life
Lifetime warranty, cleaning and prong checks for as long as you own it.
See it in person, or by video
Visit our New York atelier Monday to Saturday, or book a video call with a jeweler from anywhere in the US.